What Is A Confusion Matrix?

What Is A Confusion Matrix? The most aptly named AI term is actually simple. A Confusion Matrix is a table that shows how often an AI classifier gets confused predicting true and false conditions. Here is a simple example of

Creating Marketing Value With Codeless AI

Earlier this year, Brett House of Nielsen and Judah Phillips from Squark presented at Analytics Nexus 2019. Here is a transcript of Brett’s remarks. Watch the video “Thank you, Judah. To quickly introduce myself, as Judah had mentioned, I run

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Santa Predictive Analytics

Squark is a no-code predictive analytics SaaS that automatically analyzes business data you work with every day to predict customer outcomes, uncover new and unforeseen business opportunities, and mitigate risk. It is a simple and easy-to-use AI software that doesn’t require data science nor technical expertise.  In a matter of clicks, make confident, data-backed decisions about what your customers will do next and understand why to increase your business impact. 

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