Predict Customer Churn – Binary
Use this customer data from a telecom to predict which customers will stop being customers (churn) and those that will remain customers. The target variable in the training file is “Churn.”
Predict Successful Offers – Multivariate
Use this customer data to predict which offers to send to new customers. The target variable in the training value is “Contract.”
Predict Pricing – Regression
Use this customer data to predict the price to offer new customers for new services. The target variable in the training data is “Price.”
Predict Flower Species – Multivariate
Use this scientific data about flowers to predict which each flower’s species. The target variable in the training data is “species.”
Predict Amazon Alexa Outcomes – Binary
Use this Amazon Alexa data to predict which products will receive customer feedback. The target variable in the training data is “feedback.”
Predict Amazon Alexa Outcomes Multivariate
Use this Amazon Alexa data to predict which products will receive customer feedback. The target variable in the training data is “feedback.”
Predict Offers/Coupons to Send – Multivariate
Use this customer data to identify which offers, in the form of coupons, to send to customers. The target variable in the training data is “coupon_id”.
Predict Loan Risk – Regression
Use this banking data about customer lending profiles to predict lending default. The target variable in the training data is “is_bad.”
Predict Google Ads Response – Binary
Use this online advertising data to predict which Google ads will generate more than one transaction. The target variable in the training data is “Purchase >1 Time.”
Predict Choice of Automobile Features – Binary
Use this choice data from automobile survey research to identify which combinations of features to offer car shoppers. The target variable in the training file is “choice.”
Predict Sales Based on Media Mix – Regression (forecast)
Use this media mix data to predict sales. The target variable in the training data is sales.
Predict Facebook Interactions – Regression
Use this Facebook online advertising data to predict the numbers of interactions each ad unit will generate. The target variable in the training file is the “total interactions.”
Predict Facebook Segmentation by Lifetime Value – Multivariate
Use this Facebook online advertising data to predict which ads should based be placed on their predicted lifetime value segment. The target variable in the training data is “type.”
Predict Automotive Customer Lifetime Value – Regression
This automotive marketing dataset enables predicting lifetime value. Use the target variable “Customer Lifetime Value” in the training file dataset
Predict Wine Consumer Segments – Multivariate
This product data contains information about wine ingredients so the products can be segmented by customer preference. Use the target variable “customer segment” in the training file to predict segments.
Predict Web Analytics Tags Performance - Regression
This tag auditing and monitoring data identifies information about the marketing tags embedded on a website. Use the target variable ” Tag Load Time” in the training file to predict how long it will take tags to load.
Predict Sales Opportunity Size - Multivariate
This sales data contains information about customers and their transactions. Use the target variable “Deal Size” in the training file to predict the opportunity size category.
Predict Customer Targeting - Multivariate
This customer data contains information about behaviors and transactions. Use the target variable “target” in the training file to predict if the customer should be targeted with marketing communications or not.
Predict Customer Risk - Multivariate
This customer data contains information about their bank account and their customer type. Use the target variable “Res_Type” in the training file to predict their response type.
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