Predict and Forecast User Engagement in Gaming

Predict and Forecast User Engagement in Gaming

Are you using data to quickly predict and forecast user engagement and do you know what is driving that behavior?  Do you know what your users’ next actions will be?  Have limited data science resources but need immediate answers?

How AutoML & Augmented Intelligence Can Improve Your Analytics Backlog 

There are a lot of questions about user engagement and a plethora of data created every day; however, being able to tie it all together quickly and iteratively has been a major challenge in gaming. Being able to predict, forecast, and understand what exactly affects user engagement and ARPPU is not easy to do. You may have stellar data and analytics teams; however, their projects continue to grow, and their time becomes sparse. We understand the challenges and KPIs. Squark helps both business users and data and analytics teams to increase user engagement, improve revenue margins and profits, exceed KPIs, and transform your business decisioning.

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How Squark is Working with Gaming Companies to Predict and Forecast User Engagement

Squark is easy to use predictive analytics that applies AutoML to your data, just connect Squark and select desired outcomes to identify the most important signals. Squark’s augmented intelligence requires no-code to analyze past user behaviors to predict and forecast user engagement over time. Uncovering new and unforeseen opportunities, Squark’s explainable AI highlights how it arrived at each prediction by calculating what user data is impacting your prediction and what does not. Built for and used by both the business and technical, Squark doesn’t require data science or technical expertise.

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Cutting-Edge Data Science with No-Code AI

Use the latest information and cutting-edge data science to create a comprehensive view of your users’ next actions running projects on-demand or schedule your custom predictions to receive them in your inbox. Squark’s easy-to-use connectors make getting the data where you store it into the tool a breeze. Your instance of Squark safely keeps the data between you and your users.

The Competitive Advantage: Increase ARPU & User Engagement

Squark allows gaming companies a competitive edge to intake data, create predictions, forecasts, explainability, and uncover new user insights. The ability to perform complex analysis quickly and then easily distribute insights and knowledge at a faster pace unfolds new opportunities and accelerates ROI.

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Make better business decisions with Squark. See the product for yourself and GET STARTED!

Squark’s no-code AI SaaS platform and API is for Revenue Operations and serves industries like media & entertainment and SaaS, gaming and casinos, and healthcare marketing, delivering unmatched flexibility, speed, and ease-of-use for AI automation. Uncover AI-driven insights from your existing tabular and textual data using clicks instead of code. Prioritize decisions and take action based on data from any system, driving growth and expansion through customer outcome forecasting, attribution and media mix understanding, lifetime value prediction, and enhanced retention. Squark’s no-code AI boasts the simplicity of a spreadsheet while providing award-winning, powerful, accurate, scalable, and feature-rich capabilities including a powerful API surpassing many contemporary AI systems in business today.

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