Solutions

Squark Machine Learning for Marketing

Attract better prospects. Optimize spend. Deliver results.

How Would Programs and Processes Improve with a Clear View of the Future?

You already know what happened in the past. It’s right there in your charts, graphs, and reports.

Unfortunately, dashboards don’t help you see what’s ahead.

Download Whitepaper: The Data Driven Advantage for Matketing

Squark is the breakthrough that enables machine learning power without needing to be a data scientist.

What Squark Does

Unlike descriptive reports and BI systems, Squark uses machine learning to produce actionable predictions on individual visitors, carts, ads, and journeys. Squark can be applied to just about any question you have about the future. Any of your existing marketing technology can be integrated with Squark.

Why Squark Works

Patterns exist in the known outcomes you already have recorded in CRM, Marketing Automation, ERP, CDP, ABM, and other data stores. Squark learns the patterns using automated machine learning like a bloodhound getting the scent. Letting Squark loose on your database applies that learning to deliver predictions with probabilities for each record. Prioritizing action plans become simple when you have real answers.

How to Get Started

Easy-to-use is the “auto” part of Squark automated machine learning. Without any coding, you point to training data sets and accurate models are built with the most sophisticated AI algorithms. With a few clicks, the new data to be evaluated is loaded and your predictions appear in minutes. Squark is a SaaS system with easy access for individuals or large teams. Since there is no programming, you do not need to know any coding languages or have previous exposure to data science.

Squark will give you a free prediction to show how it works.

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